Today’s episode is the first in a two-part series considering Category Management: what we can do not only to implement Category Management, but also do so in a way that is sustainable over the long term.
The reason why I think this is important is that often I have seen Category Management implemented for the right reasons, but after the initial burst of energy and picking the low hanging fruit, it becomes difficult to keep the momentum going and provide value in other ways.
Today’s guests on the show are Lynn Rideout and Chris Eyerman from Denali Sourcing Services. In part one of this two-part series, we discuss the organizational building blocks that are required to build a strategic and sustainable Category Management Framework.
“You need a compelling story that you convey to the business. That applies on a category level but also when trying to sell Category Management to the organization. You need to sell them on a vision that this is going to be better for them and help better realize their business objectives which is really what Category Management is all about”
In this episode, you will learn:
Why Lynn and Chris believe that Category Management is a fundamental shift in the way an organization approaches procurement rather than an extension of the sourcing process.
The journey to building a sustainable category management program and the failure modes that impact an organizations ability to launch, sustain and scale.
A deep dive into the building blocks of strategic category management, covering vision process, governance and capabilities.
